Adding Google Plus 1 to your website | The Digital Clicks Blog
You cannot go on any website now without being able to tweet about it or ‘Like’ it on Facebook; this list includes products, people, companies, and even the website itself. The social media revolution continues with the addition of Google’s Plus 1 button. Similar to the Facebook ‘Like’ button, the plus 1 follows the same simple concept, and it can be downloaded to websites for the use of promoting businesses. The +1 comes as an extension to those with a Google+ account, appearing to rival the dominant social networking site on the scene, Facebook. Recently, the +1 has been given the additional functions of “sharing” and "+snippets,” which combine to give Google+ profiles easier access to comment and share what they think about web content. It all sounds rather familiar, but with Google being the internet giant they are, it was not going to be long until they wanted to cash in on the social media franchise. The Google +1 button is an easy way to recommend what you like to the world, and Google automatically makes +1 visible within the public domain of searches, ads, and across the web. And the addition of its latest features will certainly appeal to Google+ users and the social media demographic alike. Google’s +1 button has already shown a rapid growth and success rate within its first two months of becoming active, having over 4 billion views a day from the millions of sites the +1 button has been integrated with. The Google +1 button has incited interest because of its familiarity and ease of use, as well as the fact it does make sites stand out. Google’s message appeals to those who want search results that are made personally relevant to them, as the comments posted and shared will enable them to help increase trust in what is being advertised and reality. The +1 has been designed to increase the quality of traffic to the sites that use it, as its basis is the sharing aspect of social media, which has made it so popular: the personal recommendation of others. For any more questions on how to use the +1 application, Google has a very good FAQ page set up: http://www.google.com/webmasters/+1/button/index.html.