Start with the market
Comcast Advertising offers US television and streaming inventory, including routes for international advertisers reaching US viewers. We first establish where your customers are and whether that inventory is relevant.
A media group is not a single advertising channel. Comcast’s businesses span television, streaming and advertising technology. For a UK advertiser, the first decision is the market you need to reach. We help turn that into a clear creative and media brief, then assess the relevant commercial route.
Discuss Comcast advertising
TV, STREAMING & INTERNATIONALThe audience, the idea and the commercial objective decide what belongs on your media plan.
Comcast Advertising offers US television and streaming inventory, including routes for international advertisers reaching US viewers. We first establish where your customers are and whether that inventory is relevant.
Sky is part of the Comcast group, but a Sky Media campaign and a US Comcast Advertising campaign are separate planning and buying decisions. We compare the appropriate options rather than treating the group as one bookable channel.
A corporate brand name does not promise access to every service it owns. We confirm the market, inventory, buying partner, targeting and reporting available for the proposed campaign before recommending a booking.
An international campaign needs more than a resized commercial. We consider the audience, local language and references, viewing environment and next step. We develop the concept and production plan around the agreed market and formats, with local requirements and clearance checked before delivery.
Explore creative & productionTell us who you want to reach, what you want to change and the budget you have in mind. We will assess the options around your brief.
No. Sky belongs to the Comcast group, but its UK advertising opportunities have their own commercial routes and specifications. Comcast Advertising’s US and international offering should be assessed separately. If your audience is in the UK, our Sky advertising guide is a useful place to start.
The useful figure is the cost of a plan that meets your brief. Investment depends on the market, buying route, dates, audience, placements and production required. We check current options and separate media, creative, production and agency fees in the proposal. We do not present a historic rate or another market’s minimum as a UK quote.
Yes. We develop the idea and produce the agreed advertising, with the media placement considered from the start. Your team’s knowledge and brand direction inform the work. We can also adapt suitable existing assets, subject to the rights, specifications and approvals required.
We give Comcast a defined role within the wider campaign. That might involve building recognition, adding relevant reach or supporting a particular message. We compare it with other options, keep the creative recognisable across channels and agree how the campaign will be assessed before it runs.
We confirm the current sales route, availability, formats and delivery requirements before a booking. Brand logos identify the media discussed; they do not imply an exclusive or certified partnership.
Tell us what you’re working on
and what you’d like to change.