THE FORMAT AND EDITORIAL PLAN.
Agree the purpose, audience and structure. Plan the topics, interview approach and contributors so each episode has something specific to offer.
Develop a show people have a reason to return to. We work with your team on the idea, editorial direction and production, from our Manchester studio or with remote contributors.

Before choosing a format, we need a view of who the podcast is for and what it offers them. That might be useful expertise, access to an interesting conversation or a clearer connection with people inside your organisation.
Your team may have a host, an editorial plan or a finished concept already. We can develop it with you or take on more of the planning. The aim is a workable production process and a show with a clear reason to exist.
Agree the purpose, audience and structure. Plan the topics, interview approach and contributors so each episode has something specific to offer.
Brief hosts and guests, organise the recording and consider what the conversation needs. Record at our Knowsley Street studio or plan for remote contributors.
Shape the conversation and handle editing, mixing, music and sound design as agreed. Keep the listening experience and the tone of the show in view.
Prepare the material needed for publication, including show notes, transcripts or social clips where included in the scope. Discuss how your wider marketing can introduce the show to listeners.


You work with senior people developing the ideas, making the advertising and running the campaigns. Creative thinking stays close to the media decisions, and we keep you informed as the work moves forward.
Get to know usWe can support a limited run, a campaign series or an ongoing programme. We’ll discuss the resources, contributors and production schedule before recommending an approach. A podcast should be practical to make as well as interesting to hear.
Tell us what you’re working on
and what you’d like to change.