Use the current UK offering
The service, packages and availability can differ by country. We check the UK commercial route for your campaign dates, rather than carrying over assumptions from a US media plan.
TV & STREAMINGCLICKS / CREATIVE & MEDIA
ADVERTISE ON
HBO MAX
HBO Max launched in the UK in March 2026 with ad-supported subscription options. It gives advertisers another streaming environment to consider. We assess the audience, commercial availability and creative opportunity alongside the rest of your campaign.
Discuss HBO Max advertising
TV & STREAMINGCreative. Planning. Buying.
01 / PLAN AROUND THE AUDIENCE
WHY THIS
MEDIA BRAND?
The audience, the idea and the commercial objective decide what belongs on your media plan.
Match the environment to the idea
A streaming service contains different genres and audiences. We consider the viewing context, brand suitability and available controls before choosing how the advertising should appear.
Keep content and inventory separate
Access to a service’s advertising does not mean access to every programme, character or partnership. We confirm what the proposed booking covers and what rights or approvals the creative would need.
02 / MAKE THE ADVERTISING
GIVE THE IDEA SOME PRESENCE.
We develop the concept, script and production around the screen and the audience. Strong television creative gives people something to recognise and remember. We keep the message clear, plan the picture and sound together, and prepare the agreed versions to the confirmed delivery specifications.
Explore creative & production03 / THE PRACTICAL DETAILS
THE OPTIONS.
THE INVESTMENT.
Tell us who you want to reach, what you want to change and the budget you have in mind. We will assess the options around your brief.
Is HBO Max available with advertising in the UK?
Yes. HBO Max’s UK launch on 26 March 2026 included ad-supported subscription plans. Advertising formats, sales access and campaign availability need a current commercial check. Historical launch partnerships should not be assumed to remain available.
How much does HBO Max advertising cost?
The useful figure is the cost of a plan that meets your brief. Investment depends on the market, buying route, dates, audience, placements and production required. We check current options and separate media, creative, production and agency fees in the proposal. We do not present a historic rate or another market’s minimum as a UK quote.
Can Clicks create our HBO Max advertising?
Yes. We develop the idea and produce the agreed advertising, with the media placement considered from the start. Your team’s knowledge and brand direction inform the work. We can also adapt suitable existing assets, subject to the rights, specifications and approvals required.
How would this fit with our other advertising?
We give HBO Max a defined role within the wider campaign. That might involve building recognition, adding relevant reach or supporting a particular message. We compare it with other options, keep the creative recognisable across channels and agree how the campaign will be assessed before it runs.
We confirm the current sales route, availability, formats and delivery requirements before a booking. Brand logos identify the media discussed; they do not imply an exclusive or certified partnership.
Platform information: Warner Bros. Discovery UK launch announcement. Checked 2 November 2026.
LET’S TALK ABOUT THE BRIEF.CLICKS / CAMBRIDGE & MANCHESTER
LET’S TALKABOUT YOUR
ADVERTISING.↗
Tell us what you’re working on
and what you’d like to change.