The audience has chosen something to watch. Your ad needs a reason to be remembered. Netflix has an established UK advertising offering. We assess where it fits in your campaign, then develop the creative and media plan around the audience you need to reach.
Discuss Netflix advertising
TV & STREAMINGThe audience, the idea and the commercial objective decide what belongs on your media plan.
Netflix advertising reaches eligible ad-supported viewing. We start with the audience and objective, then check which placements or commercial packages are available. A favourite series is not automatically a bookable sponsorship.
Netflix has direct and programmatic advertising routes. We assess the options available to the campaign, including access, audience controls, specifications and fees. The route should serve the brief.
We consider Netflix alongside other streaming services and broadcasters, looking at reach, repetition and the role of the creative. The brand name alone is not a reason to put it on the plan.
We develop a campaign idea that can hold its own in a viewing break. That means a distinctive opening, a recognisable brand and a message people can take away. We write, design and produce the agreed advertising, with platform requirements and any necessary clearance considered before delivery.
Explore creative & productionTell us who you want to reach, what you want to change and the budget you have in mind. We will assess the options around your brief.
A standard campaign does not guarantee a specific programme or episode. Contextual options, sponsorships and other integrations are subject to the commercial offering and availability. We confirm what can actually be booked before presenting a recommendation.
The useful figure is the cost of a plan that meets your brief. Investment depends on the market, buying route, dates, audience, placements and production required. We check current options and separate media, creative, production and agency fees in the proposal. We do not present a historic rate or another market’s minimum as a UK quote.
Yes. We develop the idea and produce the agreed advertising, with the media placement considered from the start. Your team’s knowledge and brand direction inform the work. We can also adapt suitable existing assets, subject to the rights, specifications and approvals required.
We give Netflix a defined role within the wider campaign. That might involve building recognition, adding relevant reach or supporting a particular message. We compare it with other options, keep the creative recognisable across channels and agree how the campaign will be assessed before it runs.
We confirm the current sales route, availability, formats and delivery requirements before a booking. Brand logos identify the media discussed; they do not imply an exclusive or certified partnership.
Tell us what you’re working on
and what you’d like to change.