Give streaming a clear job
Decide whether Prime Video should add reach, build familiarity or support a wider launch. We compare its proposed audience and delivery with the other media in the plan.
TV & STREAMINGCLICKS / CREATIVE & MEDIA
ADVERTISE ON
PRIME VIDEO
Prime Video brings advertising into a streaming environment of films and series. UK advertising is available through Amazon Ads. We assess its role alongside the wider TV and digital plan, with a creative idea that earns its place on the screen.
Discuss Prime Video advertising
TV & STREAMINGCreative. Planning. Buying.
01 / PLAN AROUND THE AUDIENCE
WHY THIS
MEDIA BRAND?
The audience, the idea and the commercial objective decide what belongs on your media plan.
Separate the format from the service
Standard video, sponsorship and any interactive opportunities have different requirements and availability. We confirm the actual UK package and buying route for your dates, rather than assuming every advertised feature is included.
Plan frequency and measurement
A streaming impression is not automatically a new viewer. We consider repetition, overlap with other video activity and the measurement available for the buying route, so the campaign has a useful basis for evaluation.
02 / MAKE THE ADVERTISING
MAKE THE BREAK COUNT.
We develop the concept, script and finished commercial for the agreed placement. The opening should establish the brand and the story quickly, with an ending that leaves a clear impression. Picture, sound and any call to action are designed for the viewing context, then adapted where the wider campaign needs other versions.
Explore creative & production03 / THE PRACTICAL DETAILS
THE OPTIONS.
THE INVESTMENT.
Tell us who you want to reach, what you want to change and the budget you have in mind. We will assess the options around your brief.
Can I advertise on Prime Video in the UK?
Yes. The UK is among the markets where Amazon offers Prime Video advertising. The formats, targeting, investment and buying route need to be checked against the current brief. A campaign does not automatically include a particular show, film or live event.
How much does Prime Video advertising cost?
The useful figure is the cost of a plan that meets your brief. Investment depends on the market, buying route, dates, audience, placements and production required. We check current options and separate media, creative, production and agency fees in the proposal. We do not present a historic rate or another market’s minimum as a UK quote.
Can Clicks create our Prime Video advertising?
Yes. We develop the idea and produce the agreed advertising, with the media placement considered from the start. Your team’s knowledge and brand direction inform the work. We can also adapt suitable existing assets, subject to the rights, specifications and approvals required.
How would this fit with our other advertising?
We give Prime Video a defined role within the wider campaign. That might involve building recognition, adding relevant reach or supporting a particular message. We compare it with other options, keep the creative recognisable across channels and agree how the campaign will be assessed before it runs.
We confirm the current sales route, availability, formats and delivery requirements before a booking. Brand logos identify the media discussed; they do not imply an exclusive or certified partnership.
Platform information: Prime Video ads in the UK. Checked 2 November 2026.
LET’S TALK ABOUT THE BRIEF.CLICKS / CAMBRIDGE & MANCHESTER
LET’S TALKABOUT YOUR
ADVERTISING.↗
Tell us what you’re working on
and what you’d like to change.