Verify this year’s service
Check the current launch window and whether suitable advertising inventory is available.
RADIO & AUDIOCLICKS / CREATIVE & MEDIA
ADVERTISE ON
SMOOTH CHRISTMAS RADIO
Smooth Christmas is a seasonal music service promoted by Smooth in previous Christmas campaigns. We would confirm its current seasonal operation and advertising route before treating it as part of a live plan. The creative brief should work back from the customer’s purchase or visit date, with a relevant festive proposition and a memorable response.
Discuss Smooth Christmas advertising
Radio & audioCreative. Planning. Buying.
01 / PLAN AROUND THE AUDIENCE
WHY THIS
MEDIA BRAND?
The name is the starting point. The audience, setting and creative idea decide whether it belongs in your campaign.
Work back from the deadline
Allow enough time for the action the campaign needs, whether that is a booking, order, visit or enquiry.
Make the season useful
Give the advertiser a real role in the occasion rather than adding seasonal sound effects to a generic offer.
02 / MAKE THE ADVERTISING
Creative for the listening moment
We develop the idea, script, voice and sound around what the listener needs to remember. A clear proposition and a recognisable brand are more useful than trying to fit every product detail into one commercial. Our Manchester studio brings audio production close to the creative and media plan.
We develop and produce the work with the wider campaign in view. Your brand direction and team’s knowledge inform the creative, while we keep responsibility for the agreed production and delivery clear.
Explore creative & production03 / THE PRACTICAL DETAILS
THE OPTIONS.
THE INVESTMENT.
Bring us the objective, intended audience, campaign dates and available budget. We will assess the options around that brief and explain the recommendation.
How much does Smooth Christmas advertising cost?
The cost depends on the campaign scope, placements, timing and creative or production needed. We check the relevant packages and separate the proposed media investment from creative, production and agency fees. A current brief is needed for a useful quote.
Can Clicks create the advertising?
Yes. We develop the idea and produce the advertising for the agreed formats. We can also work alongside your creative team or use existing brand material, with the message and the media plan considered together.
Can this work with other channels?
Yes. We assess the role of Smooth Christmas alongside the rest of the campaign. The message should remain recognisable while each execution suits its setting. We explain what each channel is intended to contribute and how the response can be assessed.
A 2025 Smooth announcement verifies the seasonal brand. The 2026 service window and bookable advertising inventory were not confirmed by current official material during this review. Do not present as currently live or quote availability.
Channel and platform information: Official brand information. Checked 29 October 2026. Media-owner imagery illustrates the channel or platform; it is separate from the Clicks client work shown in our case studies.
LET’S TALK ABOUT THE BRIEF.CLICKS / CAMBRIDGE & MANCHESTER
LET’S TALKABOUT YOUR
ADVERTISING.↗
Tell us what you’re working on
and what you’d like to change.