Find the useful angle
What are your customers trying to understand, compare or choose? We turn your audience knowledge and our research into a clear proposition, with a reason to consider your business.
A good answer can lead to a good decision. Give people a clear reason to consider your business. We develop the creative, plan your ChatGPT advertising and manage the campaign, with senior people keeping the message, media and response connected.
Discuss ChatGPT advertisingBeing early is only useful if the advertising has a job to do. We work out where ChatGPT could contribute to your campaign and what would make a test worthwhile.
What are your customers trying to understand, compare or choose? We turn your audience knowledge and our research into a clear proposition, with a reason to consider your business.
The idea, copy, images and campaign setup should pull in the same direction. We develop them together, then give each creative variation a distinct reason to exist.
We agree the budget, intended outcome and review points before launch. Then we use the response to decide what to develop, change or stop, alongside the rest of your advertising.
Your ad needs to explain what you offer and why someone should care. We develop the concept, write the headline and copy, and produce images that give the message substance. Different angles give us something useful to learn from.
The click is part of the journey. We review the destination page so people find the offer they were promised, understand it quickly and know what to do next. We keep the work recognisable as your brand, with senior creative and media people close to the campaign.
Explore creative & productionTell us what you sell, who you need to reach and what you want advertising to achieve. We will assess the opportunity and give you a recommendation with clear costs.
Yes. OpenAI lists the United Kingdom as available for self-service Ads Manager. The legal entity advertising and being billed must be based in a supported country. We check account access, your category and the current requirements before planning a launch. See OpenAI’s availability guidance.
Ads appear below ChatGPT responses and can include a headline, description, image and link to the advertiser’s landing page. Current formats include single-image and multi-image ads. See the official guides to ChatGPT ad placements and creative formats.
Advertisers can provide context hints to guide relevance. These are not exact-match keywords and do not guarantee delivery in particular conversations. We build the plan around relevant customer needs, with creative and a landing page that explain your offer clearly. Read OpenAI’s explanation of ad selection.
There is no useful one-size-fits-all quote. We scope the campaign around your objective, audience, timings and available budget, separating media spend from creative production and agency fees. We agree what the initial test needs to establish and the decisions we will make from the results.
Yes. We develop the idea, write the ads, produce the images and manage the agreed campaign. We also review the destination page and measurement, so the promise in the ad follows through when someone clicks. Your team has senior people to talk to throughout the work.
We agree the business outcome first, then assess campaign delivery and the response on your website. Ads Manager reports measures including impressions, clicks, spend and conversions, and supports UTM tracking links. We connect those signals with lead quality or sales where your measurement allows. See the current reporting options.
ChatGPT Ads is in beta and its features can change. We confirm the options available to your account before launch. Clicks is an independent advertising agency; this page does not imply an OpenAI partnership or endorsement.
Tell us what you’re working on
and what you’d like to change.